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What is puffing?

  1. Illegal method employed by sellers

  2. Technique used to stimulate excitement among bidders

  3. Strategy to facilitate genuine bids

  4. Way to void auction contracts

The correct answer is: Illegal method employed by sellers

Puffing is an illegal method employed by sellers in auctions. It involves exaggerated or false statements made by the seller about the property being auctioned in order to entice bidders. Puffing is considered misleading and unethical in the auction industry as it can deceive potential buyers about the true value or condition of the property. Therefore, option A is the correct answer as it accurately describes what puffing is in the context of auctions.