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Advertising collectibles were manufactured and given as what?

  1. Prizes

  2. Gifts

  3. Incentives

  4. Premiums

The correct answer is: Premiums

The term "premiums" refers to an item or product given to customers as a promotional or marketing tool. While all of the other options listed (prizes, gifts, incentives) may be given by a company as part of their advertising strategy, they are not considered "collectibles." Collectibles are items that have a value beyond their practical use, often due to their rarity or historical significance. Therefore, the best fit option would be "premiums" as it specifically refers to items used in advertising campaigns.